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United Airlines plane flying through the sky
United Airlines: Lessons We Can All Learn From Their PR Fail
customer experienceLeave a comment
Even if you’ve never flown United Airlines before, even if you’re never likely to cross paths with them in the future, you no doubt have a negative opinion of the company after its recent PR fail. Footage swept around the…
Facebook's new features: UK pounds
Facebook’s new features – who’s paying for them? You are.
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Any brand on Facebook will tell you that their organic reach has declined dramatically over the last few years. The cynics among us – myself included – tie this News Feed algorithm change to Facebook’s ever-increasing profits. After all, in…
Pinterest logo
A Nice Set Of Pins: A Beginners Guide To Pinterest Advertising
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It’s no secret – we adore Pinterest. It’s the ideal combination of discovery, aspiration and eye candy, and it’s certainly come a long way since we first fell in love with it back in 2010. If you’ve ever kept a…
SEO: Computer with Google search on the screen
An Introduction To SEO: Without It, How Will Anyone Find You Online?
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The world of Search Engine Optimisation (also known as SEO) is forever changing and being such a large subject, some businesses can find themselves somewhat paralysed, unsure of where to begin. That said, SEO is certainly too big and important…
VKN Digital blog roundup for February
VKN Digital Blog: Our Top Blog Posts For February
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February was a busy month at VKN Digital – not that we’re complaining! We’ve had the opportunity to work with some great new clients throughout February and we’ve been continuing a number of projects with our existing clients as well. Our…
LinkedIn networking
Networking On LinkedIn: Are Conversation Prompts Stifling Your Progress?
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LinkedIn Conversation prompts and starters; what do you think about them? Yes, we all need a prompt to kickstart action. But tell me, what is the point of sending generic, almost ‘spammy’ messages? Consider that for a moment. My email…
Regulation, Stagnation: Is Twitter On The Way Out?
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Social media has come of age. The space that Twitter occupies within the world has fundamentally changed. I remember joining the micro-blogging site eight years ago and at the time, I was honestly wondering what its purpose might be. My…
Facebook Live Audio: a new kind of storytelling for your business
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Let’s face it – some of us can be camera shy. Which is why Facebook’s latest innovation – Facebook Live Audio – is great news to those of us who have something to say, but don’t want to show our faces while…
snapchat for business
How to Use Snapchat for Business: 5 Marketing Secrets
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Despite its unwavering popularity, Snapchat continues to be the social network that many small businesses endeavour to avoid. Why? One social network too many, perhaps? Is it because Snapchat for business just ‘doesn’t work’? Or is it simply due to the fact…
Snapchat and coffee a smart marketing move
5 Reasons Snapchat is the BEST Social Media Tool for a Small Business
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Snapchat. Have you noticed it’s taking over the globe? During my summer in London, I set out to explore what the city had to offer. When you walk under the sun, you sweat, and when that happens the smart decision is…