Computer with 'Do More' on the screen

Business Cyber Security 2017: Wake up and smell the coffee

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Cyber security has often been ignored by businesses and the general public. Many still labour under the impression their data is of no interest to anyone else. If you still think like this it’s time to wake up and smell…
Person writing in a notepad at work

Workplace creativity hacks: ways to reboot and recharge your creative energies

CreativityLeave a comment
Has it been a long week? Find yourself looking at the screen, feeling your productivity slipping through your fingers? Hey, it happens. Offices might be great in lots of ways, but they’re not always conducive to creativity. And open plan…

Social media, UK elections and millennial marketing

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British politics, and subsequent Brexit negotiations, hang in the balance. In the recent UK General Election we saw the resurrection of a more radical political agenda and galvanisation of the youth vote. Social media and digital communication played a fundamental…
Social media influencers

Social Influencers: Inspiring Female Thought Leaders Worth Following

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Earlier this year, we shared a round up of some of our favourite thought leaders on Twitter. You may have noticed that all of these thought leaders were male. This wasn’t a deliberate choice, it just turned out that way.…
Storytelling marketing: typewriter hammers

Storytelling Marketing: Why Stories Are Essential To Your Marketing Strategy

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Think back to when you were a child, when you’d ask your parents to read you a bedtime story. There really was no better way to fall asleep, with your brain still buzzing with tales of characters from far away…
Facebook Moderators: bullying

Facebook Moderators & Their Broken Moral Compass

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Facebook’s motto is ‘Move fast and break things’. That ethos might be good for innovation, but it appears to be contributing to a growing problem. Quite simply, Facebook has lost control of its content. And it’s having real world, negative…
social media advertising and 10 Downing Street

Social media advertising and politics: have we crossed the rubicon?

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When it comes to social media advertising, the array of audience targeting options available these days is truly mind boggling. Even digital marketers’ heads spin at the possibilities. Social media algorithms are becoming more complex and more intelligent. So it’s no…
Snapchat Marketing: Infographic

How To Create A Snapchat Geofilter: Creative Snapchat Marketing

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Corporate fast food giant McDonald’s wanted to let their customers know that they were moving to more responsibly farmed and harvested fish. So what did they do? They created a multi-day story on Snapchat. It gave a face to the fishermen and…
Voice search and local search

Voice Search Is Growing In Popularity – Is Your Local Business Ready?

Local SearchLeave a comment
As artificial intelligence improves and proliferates, we are seeing more and more people using voice search to find what they’re looking for online. These days we’re carrying virtual assistants like Siri and Cortana in our back pockets, and we’ve invited…
Hate speech on social media

Social Media Hate Speech: Who’s To Blame?

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Social Media hate speech is back in the headlines. Today the Home Affairs Select Committee published its paper ‘Hate crime: abuse, hate and extremism online’. It highlights major failings from social media’s key players to effectively tackle hate speech and inappropriate…